Star Maa hits the 1000+ Gross Rating Point (GRP)- The first for any Telugu channel in the last decade.
- Grand Finale of Bigg Boss garnered 14.7 TVR
- Blockbuster Sunday clocks 277 GRPs with highest share of 51%
- Fiction leader in Primetime with 40% relative share [6:00-9:30 pm M-F]
13th October 2018, Hyderabad: Star Maa, in its journey to be the most loved destination for Telugu Entertainment clocks 256 TVM (1001 GPRs), a first for any Telugu channel in the last decade.
Star Maa has consistently been leading the market but has recorded an unprecedented leadership with 44% over its closest competitor.
Most watched reality show Bigg Boss in its season 2 grand finale delivered 14.7 TVR, the highest for any Bigg Boss season ever.
The new launch of yet another interesting reality show Pellichoopulu with 12.2 TVR created a blockbuster week for Star Maa. With new launches in fiction offerings in the last few weeks Star Maa has consolidated the viewership with 40% share in prime time from 6:00 – 9:30 pm Monday – Friday